Australian Bakery Cafe

On Saturday afternoon, me and my family visited the East Atlanta Australian Bakery Cafe (the original one is in Marietta). From outside, the cafe is not much to look at. However, the brick wall on the left side of the building is pretty cool because it is painted with aboriginal style art and kids hand prints. Other than that, the place looks humble, very hodgepodge. The logo on the outside window is just the title with a kangaroo jumping over it. When we walked inside, there was a large pastry case with all the meat pies and pastries they had. The menus were on blackboards with chalk and colorful paintings of koalas and such. The manager, Dave (I think his name was), was super nice and knew a bunch of history about Australia. Everyone ordered and we waited for our food. While we were waiting an Australian couple came in with the most fun accents ever! They ended up ordering fifty bucks worth of food to take with them. The meat pies were awesome. I've never had one before and they were so good. I got Curry Lamb, which was spicy but not too much so. Everyone loved it. Then we got some dessert: lammington (spongecake covered with coconut), the national Australian dessert (some kind of crazy, really flaky strawberry pastry), and another strawberry dessert with Australian candy filling. Everything was great. Plus, the atmosphere was fun and welcoming, and the manager was really friendly and talkative. I definitely want to go back.

I really feel good about creating a logo for these guys since their place is so fun and has such great food and people. Plus, the manager seems to care a lot about the business. I think a great logo could help more people find out about this great place.

Rebranding Project

So I'm not sure what to choose for my rebranding project. I'm kind of stressed about picking the right one since we have to be working on this for the whole semester. I was wondering if anyone had some advice on what to pick?

.Pixel's Cafe
.Australian Bakery Cafe (I'm leaning toward this one...)
.East Pearl (Dim Sum in Duluth)
.Rosa's Pizza
.Atlanta Costume
.14th St. Playhouse
.Gilbert's Mediterranean Cafe
.Fat Matt's Rib Shack
.Thai Lanna

Logos

Here are some logos I thought were pretty cool:



I found this logo which I thought was really nice. Although it is a bit complicated I think I still remains clean and streamlined. I think the iconography also thoroughly represents everything the company has to offer: a restaurant and baked goods. I also really like the font choice on this one.



I remembered going to this tea place when I was visiting Savannah a year ago and I just remember thinking that the design of the place was really quaint, cozy, and old fashioned. They even did afternoon tea there which is pretty awesome. Anyway, I think this old fashioned style logo is pretty fitting of this place.



I also think the redesign of the Science channel logo is pretty neat. The new design looks like part of the periodic table, so it does a good job of provoking a science image for me. The new look is also a lot cleaner and I like the use of only the orange, which seemed to be the stand out color on the old logo anyway.



This logo design is also really cool. I don't know if it is being used anywhere for Wachovia, but the fact that the image is the same right side and upside down is really interesting.



This little logo is really cute. I love the small cityscape at the top. It seems very neat, but also quaint. The idea of urban is portrayed, but not in the typical grungy, gray, and dirty way most of us think of. Instead, this logo uses bright pops of color and a neat, clean typeface.

By the way, I found the site logodesignlove.com to be really helpful.