I was looking at some designs for promotional mailers today and came across these that I thought looked nice:



This design is very clean and put together. The photography is clear, but also seems warm and inviting. I also like how they handled the type, modern and fairly limited.




This brochure was created by the same artist as the one above. The use of the BP logo on the cover looks very clean and ties the piece together with the brand identity. The type is also san serif and modern looking, which fits the logo and brand.



Although I don't love the typography on this one, the concept is great. The red sheet goes over the green grassy looking image and it reveals the images. I just thought the innovation on this one was awesome!




Now, this design made by the same graphic design group is too cool for school. The opening suitcase is genius. The type is also handled in a fun way, I think.




These for IBM are also really nice. I like the use of color that really dominates the space and makes it stand out. The fact that the type is limited draws the attention to the product design instead of the information.




This one uses type in a really cool way.




This mailer is pretty clever. I like how they used unrelated images and brought them together with the strengths of their brand.